Products / Dog Food / Pure Life

Dog Food · Dry · Adult · Meal

Pure Life

Natural Boost Kangaroo Adult Dog Food

View on Pure Life: official page

37 ingredients30% protein3,450 kcal/kg★ 5 · 37 reviews Where to buy ↓

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Ingredients

39 components

19 beneficial · 9 contextual · 12 standard · 6 not yet classified

40 classified, including what's inside premixes and blends

Nutritional adequacy

Complete & Balanced

Labelled complete and balanced (no recognised standard cited), brand statement

Brand transparency

2 of 5 disclosed

Pawdit presents manufacturer-declared facts and attributes every note to its published source. We do not rate, grade or rank products. This assessment is generated by an algorithmic methodology based on published sources. It is not a guarantee of product quality or safety. Always consult your veterinarian.

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public records + brand statements

Ingredients

39 components (the label lists 37 ingredients) · tap any for its research notes

What do these mean? ▾

Beneficial. Linked to benefits in published research. Tiers show evidence strength.

Restricted or banned. Restricted or banned by a regulator in at least one country.

Under research review. Being studied or re-evaluated by researchers or regulators.

Contextual. Not flagged, but there is a note worth reading.

Standard. Everyday components like vitamins and minerals.

Not yet classified. Not in our dictionary yet. Always still listed.

Counts include what's inside compound entries like vitamin premixes, so they can add up to more than the label's ingredient count.

1Kangaroo MealNamed species meat meal▾

● Beneficial (well-established)Rendered meal from a named animal species: a concentrated protein source with water and fat removed. The species is identified, which supports traceability and allergy checking.Sources: AAFCO ingredient definitions · Veterinary nutrition references

2Kangaroo Freeze Dried MeatNamed single-species whole meat▾

● Beneficial (well-established)Whole meat from a named animal species. Both the species and the form are identified, which supports traceability and allergy checking. Published nutrition references associate named whole meats with high protein quality.Sources: AAFCO 2024 · NRC 2006 · Amino acid bioavailability studies

3Faba Beans▾

● Contextual noteA legume protein and carbohydrate source. As a legume, it falls within the scope of the FDA investigation into a potential association between legume-heavy grain-free diets and DCM in dogs. Research is ongoing.Sources: FDA DCM Investigation 2018-present · Nutritional composition data

4ChickpeasPeas / lentils / chickpeas▾

● Contextual noteWhole legumes provide protein, fibre, and micronutrients. The FDA investigated (2018-2022) a potential association with dilated cardiomyopathy (DCM) in dogs when legumes are used as a primary ingredient, did not establish a causal link, and has paused public updates pending new science.Sources: FDA DCM Investigation 2018-2022 · Freeman et al. 2018 JAVMA

5Pea ProteinPea protein / pea starch / pea fibre▾

● Contextual noteFractionated legume derivatives that can be used to increase the protein reading on a guaranteed analysis without providing a complete amino acid profile. More relevant than whole peas to the FDA's DCM investigation (2018-2022, no causal link established).Sources: FDA DCM Investigation 2018-2022

6Canola Oil With Mixed TocopherolsMixed tocopherols (natural preservative)▾

● Beneficial (emerging)This product uses mixed tocopherols (natural vitamin E) as a preservative, which is an alternative to synthetic preservation systems.Sources: NRC 2006

7Rosemary ExtractRosemary / rosemary extract▾

● Contextual noteGenerally regarded as a positive natural preservative alternative to synthetic options. No published study links food-grade rosemary extract to seizures in dogs; the reported concern involves concentrated rosemary essential oil, a different preparation.Sources: Goncalves et al. 2019 · Essential oils and seizure systematic review 2019

8Kangaroo GravyNamed single-species whole meat▾

Show all 39 components ▾

9Beet Pulp▾

● Beneficial (supported)A well-studied moderately fermentable fibre source associated with stool quality benefits in dogs.Sources: NRC 2006 · Fahey et al. 1990

10Sunflower Oil▾

● Standard ingredientA named plant oil providing energy and fatty acids.

11Flax Seed OilFlaxseed / flaxseed oil▾

A plant-based source of omega-3 (ALA), fibre, and lignans. Note: dogs have limited ability to convert plant ALA to the more bioactive EPA/DHA found in marine sources.

Guaranteed analysis

as declared by the manufacturer

✓Labelled complete and balanced (no recognised standard cited)

Protein30%moisture not declared, no AAFCO comparison

Fat13%moisture not declared, no AAFCO comparison

3,450 kcal/kg≈ 1,443 kJ / 100g energy density

Also declared on the label

Phosphorus1.1%guaranteed minOmega-3 (total)0.5%guaranteed min

Moisture is not declared on the label, so no dry-matter comparison against AAFCO minimums is shown.

Values as declared by the manufacturer (as fed). AAFCO minimums are published on a dry-matter basis and converted using the declared moisture before comparison; the comparison is shown for context only. Consult your vet for diet decisions.

Brand transparency

Pure Life · what the manufacturer discloses, not a rating

Part of Pure Life Pet Food

Recall historyon recordNo formal recalls.

AS5812 accreditationAustralia's voluntary pet food manufacturing standardnot confirmed

PFIAA membershipPet Food Industry Association of Australianot confirmed

Quality certificationsnone listed

Parent companydisclosedPure Life Pet Food

A factual disclosure checklist from public records and the brand's own statements. Items we haven't verified show as not confirmed: a data gap, not a judgment. Are you Pure Life? Claim your brand to confirm or correct this record.

Customer reviews

37 reviews · aggregated from retailer listings across multiple sources

What owners mention most: Customers report improved digestion and high palatability for their dogs.

Where to buy

confirm prices and explore sizes on the retailer's site

Petbarn$50.49 · 1.8kg

checked 13d ago · 2 sizes: 1.8kg, 8kgVisit

● Beneficial (supported)

Position on the ingredient list suggests a moderate to small inclusion level.

12Potato StarchPotato / sweet potato▾

● Contextual noteDigestible carbohydrate sources. Not harmful in themselves. Often used in grain-free formulations.Sources: NRC 2006

13Salt▾

● Contextual noteAn essential mineral present in all pet food. Flag only when appearing high on the ingredient list.Sources: NRC 2006

14Vitamins & Minerals (Including Calcium, Phosphorus, Potassium, Magnesium, Iron, Copper, Manganese, Zinc, Iodine, Selenium, Vitamins A, C, D3, E, B1, B2, B3, B5, B6, B9, B12, Choline)8 components▾

● Standard ingredientA generic term for a mineral premix. Where the label lists the specific mineral compounds in brackets, each is shown and classified below; otherwise the individual minerals are not disclosed. European-style labels declare added trace minerals as numbered additives with doses (e.g. "E4 (copper): 10 mg").Sources: AAFCO ingredient definitions

The label breaks this entry into components, each classified on its own:

15Chicory ExtractChicory▾

● Standard ingredientThe whole chicory plant or its pulp, distinct from chicory root extract (a prebiotic FOS source).Sources: Nutritional composition data

16Fish OilEPA + DHA (marine-source omega-3)▾

● Beneficial (well-established)Marine-source omega-3 fatty acids associated with anti-inflammatory, skin/coat health, joint support, cognitive function, and cardiac and renal support in multiple peer-reviewed studies.Sources: Bauer 2011 JAVMA · NRC 2006 · Multiple RCTs in dogs for skin/joint conditionsPosition on the ingredient list suggests a small inclusion level.

17Coconut OilCoconut oil / MCT oil▾

● Beneficial (supported)MCT oil is rich in the medium-chain triglycerides (C8 and C10) used in studies of cognitive support in aging dogs. Coconut oil contains some MCTs but is mostly lauric acid, so those findings apply mainly to purified MCT oil.Sources: Pan et al. 2010Position on the ingredient list suggests a small inclusion level.

18TaurineTaurine (supplemental)▾

● Beneficial (well-established)Taurine supplementation is increasingly common in dog food, particularly for breeds associated with DCM susceptibility.Sources: Pion et al. 1987 · NRC 2006 · Freeman et al. 2018Position on the ingredient list suggests a small inclusion level.

19Dl MethionineDL-methionine▾

● Contextual noteAn essential amino acid commonly added to pet food. Also functions as a urinary acidifier (lowers urine pH). Veterinary sources note it should be used with caution in pets with kidney disease, pancreatic disease, or liver insufficiency. Not recommended for kittens.Sources: VCA Animal Hospitals · PetMD veterinary reference · NRC 2006

20Yucca ExtractYucca schidigera extract▾

● Beneficial (supported)Associated with faecal odour reduction in published studies. Some research has explored anti-inflammatory properties.Sources: Lowe & Kershaw 1997Position on the ingredient list suggests a small inclusion level.

21Emu Oil▾

● Beneficial (emerging)An Australian-sourced oil containing a mix of omega-6 and omega-9 fatty acids. Some preliminary research has explored anti-inflammatory and skin health properties.Sources: Australian ingredient research · Nutritional composition dataPosition on the ingredient list suggests a small inclusion level.

22CarrotCarrots▾

● Standard ingredientA root vegetable providing beta-carotene and fibre.Sources: Nutritional composition data

23Yoghurt Powder▾

● Standard ingredientA dairy-derived ingredient providing protein and calcium. May contain beneficial cultures.Sources: Nutritional composition data

24SpinachSpinach / kale▾

● Beneficial (emerging)Nutrient-dense leafy greens rich in vitamins K, A, C, folate, and iron. Flag for pets with history of calcium oxalate bladder stones (high oxalate content).Sources: NRC 2006Position on the ingredient list suggests a small inclusion level.

25Broccoli▾

● Standard ingredientA cruciferous vegetable providing vitamins and fibre.Sources: Nutritional composition data

26KaleSpinach / kale▾

27Lucerne MealAlfalfa▾

● Contextual noteA legume plant used as a source of fibre, protein, and micronutrients including natural vitamin K1 (an alternative to synthetic menadione/vitamin K3). As a legume, it is within the broader scope of the FDA DCM investigation, though typically included at low levels.Sources: NRC 2006 · Nutritional composition data

28Apple▾

● Standard ingredientA whole fruit providing fibre and vitamins.Sources: Nutritional composition data

29TomatoTomatoes▾

● Standard ingredientA fruit providing lycopene and vitamins.Sources: Nutritional composition data

30Chia Seed▾

● Beneficial (emerging)A plant-based source of omega-3 (ALA), soluble fibre, and protein. Rich in calcium, magnesium, and phosphorus. Some studies have explored benefits for skin/coat health and digestive support in dogs. Like flaxseed, ALA conversion to EPA/DHA is limited in dogs and negligible in cats.Sources: Journal of Animal Physiology and Animal Nutrition 2022 · Nutritional composition dataPosition on the ingredient list suggests a small inclusion level.

31Kelp PowderKelp / seaweed meal▾

● Beneficial (supported)A natural source of iodine and trace minerals. Some studies have explored dental health benefits. Note: excessive iodine from kelp could affect thyroid function in cats with hyperthyroidism.Sources: NRC 2006Position on the ingredient list suggests a small inclusion level.

32Sweet PotatoPotato / sweet potato▾

● Contextual noteDigestible carbohydrate sources. Not harmful in themselves. Often used in grain-free formulations.Sources: NRC 2006

33TurmericTurmeric / curcumin▾

● Beneficial (emerging)Curcumin has well-documented anti-inflammatory properties in laboratory studies, but its bioavailability in standard oral forms is poor without specific enhancement (piperine, lipid carrier, or phytosomal formulation). In several randomised controlled trials in dogs and cats with osteoarthritis, diets and supplements containing bioavailability-enhanced curcumin (for example phosphatidylcholine/phytosome complexes), usually combined with other ingredients such as omega-3 fatty acids, hydrolysed collagen or green-lipped mussel, were associated with owner- and veterinarian-reported improvements in pain and mobility (e.g. Comblain et al., 2017); objective gait measures were often unchanged, and these effects have not been demonstrated for the small amounts of plain turmeric found in most foods.Sources: Colitti et al. 2012 · Comblain et al., BMC Veterinary Research 2017, DOI 10.1186/s12917-017-1317-8 · Feline osteoarthritis diet with EPA/DHA, turmeric extract and hydrolysed collagen, Animals 2024;14(22):3298 · Moreau et al., Veterinary Record 2003;152(11):323 (counter-evidence: curcumin nutraceutical did not improve objective gait vs NSAIDs) · Pye et al., Journal of Small Animal Practice 2024 (review)Position on the ingredient list suggests a small inclusion level.

34Almond FlourAlmond▾

● Standard ingredientA tree nut providing fat, protein and fibre.Sources: Nutritional composition data

35Parsley▾

● Standard ingredientA herb providing small amounts of vitamins and minerals.Sources: Nutritional composition data

37Tea GreenTea extract▾

● Beneficial (emerging)An extract from tea leaves (typically green tea) providing polyphenols and catechins (particularly EGCG) with well-documented antioxidant properties. Some studies have explored benefits for oral health and antioxidant status in dogs.Sources: Green tea catechin antioxidant studies · Veterinary oral health researchPosition on the ingredient list suggests a small inclusion level.

38BlueberryBlueberries▾

● Beneficial (emerging)A whole-food source of anthocyanins, associated with antioxidant properties in published research.Sources: Prior et al. 2008Position on the ingredient list suggests a small inclusion level.

39CranberryCranberry / cranberry extract▾

● Beneficial (supported)Contains proanthocyanidins, which some studies have associated with urinary tract health; most of that evidence comes from dogs and humans.Sources: Howell 2007Position on the ingredient list suggests a small inclusion level.