Products / Dog Food / Addiction

Dog Food · Dry · Adult · Meal

Addiction

Mega Lamb & Beef Adult Dog Food

View on Addiction: official page

38 ingredients20% protein3,280 kcal/kg

Save

🐾Create a free pet profile to check allergens and get a personalised assessment.Add a pet

Transparency snapshot

one tile per assessment area, tap any tile to jump to it

Ingredients

38 ingredients

11 beneficial · 8 contextual · 19 standard

Nutritional adequacy

Complete & Balanced

Labelled complete and balanced (no recognised standard cited), brand statement

Brand transparency

3 of 5 disclosed

public records + brand statements

Data completeness

93%

2 sources, cross-checked · prices re-checked 17 days ago

Ingredients

38 listed by weight, heaviest first · tap any ingredient for its research notes

11 beneficial8 contextual19 standard ingredients

What do these mean? ▾

Beneficial. Linked to benefits in published research. Tiers show evidence strength.

Restricted or banned. Restricted or banned by a regulator in at least one country.

Under research review. Being studied or re-evaluated by researchers or regulators.

Contextual. Not flagged, but there is a note worth reading.

Standard. Everyday components like vitamins and minerals.

Guaranteed analysis

as fed · compared to AAFCO adult dog maintenance minimums

✓Labelled complete and balanced (no recognised standard cited)

Protein20%AAFCO min 18% DM

Fat13%AAFCO min 5.5% DM

Fibre4%no AAFCO reference

Moisture10%no AAFCO reference

3,280 kcal/kg≈ 1,372 kJ / 100g energy densityBrand states 3,280 kcal/kg

Values as declared by the manufacturer (as fed). AAFCO minimums are published on a dry-matter basis and converted using the declared moisture before comparison; the comparison is shown for context only. Consult your vet for diet decisions.

Brand transparency

Addiction · what the manufacturer discloses, not a rating

Recall historyon recordNo formal recalls.

AS5812 accreditationnot confirmed

PFIAA membershipnot confirmed

Quality certificationsconfirmedNZPFMA · HACCP

Parent companydisclosedAddiction Foods Ltd (NZ)

A factual disclosure checklist from public records and the brand's own statements. Items we haven't verified show as not confirmed: a data gap, not a judgment. Are you Addiction? Claim your brand to confirm or correct this record, free.

Where to buy

confirm prices and explore sizes on the retailer's site

Brand Direct1 size: 20kgCheck current pricechecked 17d agoVisit

Petbarn1 size: 20kgCheck current pricechecked 19d agoVisit

Pawdit presents manufacturer-declared facts and attributes every note to its published source. We do not rate, grade or rank products. This assessment is generated by an algorithmic methodology based on published sources. It is not a guarantee of product quality or safety. Always consult your veterinarian.

1Lamb MealNamed species meat meal▾

● Beneficial (well-established)Rendered meal from a named animal species: a concentrated protein source with water and fat removed. The species is identified, which supports traceability and allergy checking.Sources: AAFCO ingredient definitions · Veterinary nutrition references

2Beef MealNamed species meat meal▾

3PotatoesPotato / sweet potato▾

● Contextual noteDigestible carbohydrate sources. Not harmful in themselves. Often used in grain-free formulations.Sources: NRC 2006

4PeasPeas / lentils / chickpeas▾

● Contextual noteWhole legumes provide protein, fibre, and micronutrients. The FDA investigated (2018-2022) a potential association with dilated cardiomyopathy (DCM) in dogs when legumes are used as a primary ingredient, did not establish a causal link, and has paused public updates pending new science.Sources: FDA DCM Investigation 2018-2022 · Freeman et al. 2018 JAVMA

5TapiocaTapioca / tapioca starch▾

● Contextual noteA carbohydrate source that provides energy but limited micronutrients.Sources: NRC 2006

6Chicken Fat▾

● Standard ingredientA named animal fat source providing energy and essential fatty acids.Sources: AAFCO ingredient definitions

7FlaxseedFlaxseed / flaxseed oil▾

● Beneficial (supported)A plant-based source of omega-3 (ALA), fibre, and lignans. Note: dogs have limited ability to convert plant ALA to the more bioactive EPA/DHA found in marine sources.Sources: Bauer 2011

8Natural FlavorNatural flavours▾

● Contextual noteA broad AAFCO-defined category that may contain multiple unspecified compounds. Relevant for allergy-prone pets since potential allergens may not be individually listed.Sources: AAFCO 2024

Show all 38 ingredients ▾

9Sea SaltSalt▾

● Contextual noteAn essential mineral present in all pet food. Flag only when appearing high on the ingredient list.Sources: NRC 2006

10Dried CranberriesCranberry / cranberry extract▾

● Beneficial (supported)Contains proanthocyanidins, which some studies have associated with urinary tract health, particularly in cats.Sources: Howell 2007

11Dried BlueberriesBlueberries▾

● Beneficial (emerging)A whole-food source of anthocyanins, associated with antioxidant properties in published research.Sources: Prior et al. 2008Position on the ingredient list suggests a small inclusion level.

12KelpKelp / seaweed meal▾

● Beneficial (supported)A natural source of iodine and trace minerals. Some studies have explored dental health benefits. Note: excessive iodine from kelp could affect thyroid function in cats with hyperthyroidism.Sources: NRC 2006Position on the ingredient list suggests a small inclusion level.

13Brewers Dried YeastBrewer's yeast▾

● Beneficial (emerging)A by-product of beer brewing that provides B vitamins, protein, and trace minerals. Some studies have explored its role as a source of mannan-oligosaccharides (MOS) for gut health support and as a natural palatability enhancer.Sources: Nutritional composition data · Swanson et al. 2002Position on the ingredient list suggests a small inclusion level.

14Choline Chloride▾

● Standard ingredientCholine chloride: a standard added nutrient for normal cell and nerve function.

15Magnesium SulfateMagnesium oxide▾

● Standard ingredientA standard added magnesium (mineral) supplement.

16Vitamin A SupplementVitamin A▾

● Standard ingredientA standard added vitamin involved in vision and immune function.

17Vitamin D3 SupplementVitamin D3▾

● Standard ingredientA standard added vitamin involved in calcium metabolism and bone health.

18Vitamin E SupplementVitamin E▾

● Standard ingredientA standard added vitamin with antioxidant function.

19Thiamine Mononitrate (Vitamin B1)Thiamine▾

● Standard ingredientThiamine (vitamin B1): a standard added B vitamin.

20Riboflavin SupplementRiboflavin▾

● Standard ingredientRiboflavin (vitamin B2): a standard added B vitamin.

21Calcium Pantothenate (Vitamin B5)Pantothenic acid▾

● Standard ingredientPantothenic acid (vitamin B5): a standard added B vitamin.

22Niacin (Vitamin B3)Niacin▾

● Standard ingredientNiacin (vitamin B3): a standard added B vitamin.

23Pyridoxine Hydrochloride (Vitamin B6)Vitamin B6▾

● Standard ingredientVitamin B6 (pyridoxine): a standard added B vitamin.

24Folic Acid (Vitamin B9)Folic acid▾

● Standard ingredientFolic acid (vitamin B9): a standard added B vitamin.

25Vitamin B12 SupplementVitamin B12▾

● Standard ingredientVitamin B12: a standard added B vitamin.

26Ferrous Sulfate▾

● Standard ingredientA standard added iron (mineral) supplement.

27Copper Sulfate▾

● Contextual noteAn inorganic copper source. Functional and commonly used. Chelated forms (copper proteinate) may offer better bioavailability.Sources: NRC 2006

28Manganese Sulfate▾

● Standard ingredientA standard added manganese (mineral) supplement.

29Zinc Sulfate▾

● Standard ingredientA standard added zinc (mineral) supplement.

30Calcium Iodate▾

● Standard ingredientA standard added iodine (mineral) supplement.

31Sodium Selenite▾

● Standard ingredientA standard added selenium (mineral) supplement.

32Cobalt Sulfate▾

● Standard ingredientA trace mineral supplement providing cobalt, which is a component of vitamin B12.Sources: NRC 2006

33TaurineTaurine (supplemental)▾

● Beneficial (well-established)Taurine supplementation is increasingly common in dog food, particularly for breeds associated with DCM susceptibility.Sources: Pion et al. 1987 · NRC 2006 · Freeman et al. 2018Position on the ingredient list suggests a small inclusion level.

34Glucosamine HydrochlorideGlucosamine HCL▾

● Beneficial (supported)Some peer-reviewed studies in dogs have associated glucosamine with joint cartilage support. Quality and formulation vary across products.Sources: McCarthy et al. 2007 · Moreau et al. 2003Position on the ingredient list suggests a small inclusion level.

35Mixed Tocopherols for added freshnessMixed tocopherols (natural preservative)▾

● Beneficial (emerging)This product uses mixed tocopherols (natural vitamin E) as a preservative, which is an alternative to synthetic preservation systems.Sources: NRC 2006Position on the ingredient list suggests a small inclusion level.

36Rosemary ExtractRosemary / rosemary extract▾

● Contextual noteGenerally regarded as a positive natural preservative alternative to synthetic options. Some veterinary sources suggest rosemary may lower seizure thresholds in dogs with epilepsy.Sources: Goncalves et al. 2019

37Tea Extract▾

● Beneficial (emerging)An extract from tea leaves (typically green tea) providing polyphenols and catechins (particularly EGCG) with well-documented antioxidant properties. Some studies have explored benefits for oral health and antioxidant status in dogs.Sources: Green tea catechin antioxidant studies · Veterinary oral health researchPosition on the ingredient list suggests a small inclusion level.

38Spearmint Extract▾

● Contextual noteA herb extract used for breath freshening and flavour. Spearmint (Mentha spicata) is listed as non-toxic to dogs and cats by ASPCA. However, concentrated mint essential oils are toxic to pets - the diluted extract used in pet food is safe at normal inclusion levels. Note: English pennyroyal (Mentha pulegium) is a different mint species that IS toxic to dogs and should not be confused with spearmint.Sources: ASPCA non-toxic plant list · Dog Food Advisor mint guide · Continental Kennel Club