9Brewers Dried YeastBrewer's yeast▾
● Beneficial (emerging)A by-product of beer brewing that provides B vitamins, protein, and trace minerals. Some studies have explored its role as a source of mannan-oligosaccharides (MOS) for gut health support and as a natural palatability enhancer.Sources: Nutritional composition data · Swanson et al. 2002
10Natural FlavorNatural flavours▾
● Contextual noteA broad AAFCO-defined category that may contain multiple unspecified compounds. Relevant for allergy-prone pets since potential allergens may not be individually listed.Sources: AAFCO 2024
11Kiwifruit▾
● Beneficial (emerging)Kiwifruit is high in vitamin C and soluble fibre and contains the proteolytic enzyme actinidin; multi-country randomised human trials associate eating green kiwifruit with more frequent bowel movements and reduced digestive discomfort (attributed to the fibre's water-holding capacity plus actinidin), though this evidence is human, not canine. Kiwifruit also contains calcium-oxalate raphides, which sources note can cause mouth or skin irritation in some sensitive animals.Sources: Habitual Green Kiwifruit Consumption Is Associated with a Reduction in Upper Gastrointestinal Symptoms: A Systematic Scoping Review · The effect of 'Zesy002' kiwifruit (Actinidia chinensis var. chinensis) on gut health function: a randomised cross-over clinical trial · The nutritional and health attributes of kiwifruit: a reviewPosition on the ingredient list suggests a moderate to small inclusion level.
12Green-lipped MusselsGreen-lipped mussel (Perna canaliculus)▾
● Beneficial (supported)Contains a unique omega-3 fatty acid (ETA) and has been associated with anti-inflammatory and joint support benefits in some studies in dogs. Relevant for the AU/NZ market.Sources: Servet et al. 2006 · Bierer & Bui 2002Position on the ingredient list suggests a moderate to small inclusion level.
13Manuka HoneyHoney (Manuka)▾
● Beneficial (emerging)Manuka honey has documented antibacterial properties (due to methylglyoxal content) and has been explored for wound healing, digestive health, and immune support in dogs. Should be used cautiously in pets with diabetes due to high sugar content.Sources: Veterinary wound care studies · New Zealand Manuka honey researchPosition on the ingredient list suggests a moderate to small inclusion level.
14Fish OilEPA + DHA (marine-source omega-3)▾
● Beneficial (well-established)Marine-source omega-3 fatty acids associated with anti-inflammatory, skin/coat health, joint support, cognitive function, and cardiac and renal support in multiple peer-reviewed studies.Sources: Bauer 2011 JAVMA · NRC 2006 · Multiple RCTs in dogs for skin/joint conditionsPosition on the ingredient list suggests a moderate to small inclusion level.
15Sodium ChlorideSalt▾
● Contextual noteAn essential mineral present in all pet food. Flag only when appearing high on the ingredient list.Sources: NRC 2006
16Magnesium SulfateMagnesium oxide▾
● Standard ingredientA standard added magnesium (mineral) supplement.
17Choline Chloride▾
● Standard ingredientCholine chloride: a standard added nutrient for normal cell and nerve function.
18Potassium Chloride▾
● Standard ingredientA standard added potassium (mineral) supplement.
19Acetic AcidFood acids▾
● Standard ingredientA generic term for acidulants used as preservatives or pH regulators. Common food acids include citric acid, phosphoric acid, and lactic acid.Sources: AAFCO ingredient definitions
20TaurineTaurine (supplemental)▾
● Beneficial (well-established)Taurine supplementation is increasingly common in dog food, particularly for breeds associated with DCM susceptibility.Sources: Pion et al. 1987 · NRC 2006 · Freeman et al. 2018Position on the ingredient list suggests a small inclusion level.
21DL-Methionine▾
● Contextual noteAn essential amino acid commonly added to pet food. Also functions as a urinary acidifier (lowers urine pH). Veterinary sources note it should be used with caution in pets with kidney disease, pancreatic disease, or liver insufficiency. Not recommended for kittens.Sources: VCA Animal Hospitals · PetMD veterinary reference · NRC 2006
22Calcium Carbonate▾
● Standard ingredientA standard added calcium (mineral) supplement.
23Zinc Amino Acid ComplexChelated / organic minerals▾
● Beneficial (supported)Chelated (organic) mineral forms are associated with better bioavailability compared to inorganic forms in published research.Sources: Spears 1996 · NRC 2006Position on the ingredient list suggests a small inclusion level.
24Iron Amino Acid ComplexChelated / organic minerals▾
● Beneficial (supported)Chelated (organic) mineral forms are associated with better bioavailability compared to inorganic forms in published research.Sources: Spears 1996 · NRC 2006Position on the ingredient list suggests a small inclusion level.
25Vitamin E SupplementVitamin E▾
● Standard ingredientA standard added vitamin with antioxidant function.
26Niacin (Vitamin B3)Niacin▾
● Standard ingredientNiacin (vitamin B3): a standard added B vitamin.
27Copper Amino Acid ComplexChelated / organic minerals▾
● Beneficial (supported)Chelated (organic) mineral forms are associated with better bioavailability compared to inorganic forms in published research.Sources: Spears 1996 · NRC 2006Position on the ingredient list suggests a small inclusion level.
28d-Calcium Pantothenate (Vitamin B5)Pantothenic acid▾
● Standard ingredientPantothenic acid (vitamin B5): a standard added B vitamin.
29Manganese Amino Acid ComplexChelated / organic minerals▾
● Beneficial (supported)Chelated (organic) mineral forms are associated with better bioavailability compared to inorganic forms in published research.Sources: Spears 1996 · NRC 2006Position on the ingredient list suggests a small inclusion level.
30Sodium Selenite▾
● Standard ingredientA standard added selenium (mineral) supplement.
31Riboflavin SupplementRiboflavin▾
● Standard ingredientRiboflavin (vitamin B2): a standard added B vitamin.
32Thiamine Mononitrate (Vitamin B1)Thiamine▾
● Standard ingredientThiamine (vitamin B1): a standard added B vitamin.
33Vitamin B12 SupplementVitamin B12▾
● Standard ingredientVitamin B12: a standard added B vitamin.
34Vitamin A SupplementVitamin A▾
● Standard ingredientA standard added vitamin involved in vision and immune function.
35Pyridoxine Hydrochloride (Vitamin B6)Vitamin B6▾
● Standard ingredientVitamin B6 (pyridoxine): a standard added B vitamin.
36Cobalt Sulfate▾
● Standard ingredientA trace mineral supplement providing cobalt, which is a component of vitamin B12.Sources: NRC 2006
37Calcium Iodate▾
● Standard ingredientA standard added iodine (mineral) supplement.
38Folic Acid▾
● Standard ingredientFolic acid (vitamin B9): a standard added B vitamin.
39Vitamin D3 SupplementVitamin D3▾
● Standard ingredientA standard added vitamin involved in calcium metabolism and bone health.
40Mixed Tocopherols (for added freshness)Mixed tocopherols (natural preservative)▾
● Beneficial (emerging)This product uses mixed tocopherols (natural vitamin E) as a preservative, which is an alternative to synthetic preservation systems.Sources: NRC 2006Position on the ingredient list suggests a small inclusion level.
41Rosemary ExtractRosemary / rosemary extract▾
● Contextual noteGenerally regarded as a positive natural preservative alternative to synthetic options. Some veterinary sources suggest rosemary may lower seizure thresholds in dogs with epilepsy.Sources: Goncalves et al. 2019
42Tea Extract▾
● Beneficial (emerging)An extract from tea leaves (typically green tea) providing polyphenols and catechins (particularly EGCG) with well-documented antioxidant properties. Some studies have explored benefits for oral health and antioxidant status in dogs.Sources: Green tea catechin antioxidant studies · Veterinary oral health researchPosition on the ingredient list suggests a small inclusion level.
43Spearmint Extract▾
● Contextual noteA herb extract used for breath freshening and flavour. Spearmint (Mentha spicata) is listed as non-toxic to dogs and cats by ASPCA. However, concentrated mint essential oils are toxic to pets - the diluted extract used in pet food is safe at normal inclusion levels. Note: English pennyroyal (Mentha pulegium) is a different mint species that IS toxic to dogs and should not be confused with spearmint.Sources: ASPCA non-toxic plant list · Dog Food Advisor mint guide · Continental Kennel Club