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2 sources, cross-checked · prices re-checked 12 days ago
Ingredients
42 listed by weight, heaviest first · tap any ingredient for its research notes
3 beneficial2 under research review8 contextual24 standard ingredientsWhat do these mean? ▾
Beneficial. Linked to benefits in published research. Tiers show evidence strength.
Restricted or banned. Restricted or banned by a regulator in at least one country.
Under research review. Being studied or re-evaluated by researchers or regulators.
Contextual. Not flagged, but there is a note worth reading.
Standard. Everyday components like vitamins and minerals.
Not yet classified. Not in our dictionary yet. Always still listed.
Counts include what's inside compound entries like vitamin premixes, so they can add up to more than the label's ingredient count.
1DuckNamed single-species whole meat▾
● Beneficial (well-established)Whole meat from a named animal species. Both the species and the form are identified, which supports traceability and allergy checking. Published nutrition references associate named whole meats with high protein quality.Sources: AAFCO 2024 · NRC 2006 · Amino acid bioavailability studies
2Poultry (Chicken & Turkey, 13%)2 components▾
● Contextual noteA meat ingredient where the animal species is named but disclosure is partial: by-products from a named species (e.g. chicken by-product meal), or a generic meat term with the species named in brackets (e.g. meat meal (beef and/or lamb)). An "and/or" list means the exact mix may vary between batches; where a percentage is shown (e.g. "chicken 27%"), only that minimum is guaranteed to come from that species. Named species are checked against your pet's allergy profile. By-product terms do not specify which parts are used. More transparent than fully unnamed meat terms; named whole meats, meals, and organ meats provide the strongest traceability.Sources: AAFCO ingredient definitions · EU Regulation 767/2009
Show all 42 ingredients ▾
9Vegetable GumVegetables (generic)▾
● Contextual noteA generic term for vegetable ingredients. Where the label names the vegetables in brackets, each is shown and classified below; 'including' wording means others may be present without being listed. Unnamed vegetables limit traceability and allergen assessment.Sources: AAFCO ingredient definitions
10CholineCholine chloride▾
● Standard ingredientCholine chloride: a standard added nutrient for normal cell and nerve function.
11Zinc Sulphate
Guaranteed analysis
as declared by the manufacturer
Protein23.8%moisture not declared, no AAFCO comparison
Fat8%moisture not declared, no AAFCO comparison
Fibre5.4%no AAFCO reference
2,742 kcal/kg≈ 1,147 kJ / 100g energy densityBrand states 274.15 kcal/100g
Moisture is not declared on the label, so no dry-matter comparison against AAFCO minimums is shown.
Values as declared by the manufacturer (as fed). AAFCO minimums are published on a dry-matter basis and converted using the declared moisture before comparison; the comparison is shown for context only. Consult your vet for diet decisions.
Brand transparency
Bell & Bone · what the manufacturer discloses, not a rating
Recall historyon recordNo formal recalls.
AS5812 accreditationnot confirmed
PFIAA membershipnot confirmed
Quality certificationsnone listed
Parent companydisclosedBell & Bone Pty Ltd
A factual disclosure checklist from public records and the brand's own statements. Items we haven't verified show as not confirmed: a data gap, not a judgment. Are you Bell & Bone? Claim your brand to confirm or correct this record, free.
Customer reviews
4.5
14 reviews · aggregated from retailer listings across multiple sources
Where to buy
confirm prices and explore sizes on the retailer's site
The label names these possible species — shown for identification and allergy checking:
3TapiocaTapioca / tapioca starch▾
● Contextual noteA carbohydrate source that provides energy but limited micronutrients.Sources: NRC 2006
4Vegetable Humectant (Glycerine)1 components▾
● Contextual noteA generic term for vegetable ingredients. Where the label names the vegetables in brackets, each is shown and classified below; 'including' wording means others may be present without being listed. Unnamed vegetables limit traceability and allergen assessment.Sources: AAFCO ingredient definitions
The label lists this premix's contents, each piece classified on its own:
5CelluloseCellulose / powdered cellulose▾
● Under research reviewA plant-derived insoluble fibre. Provides bulk but limited nutritional value. Acceptable in small amounts; when present as a primary fibre source (top 10 ingredients), it may indicate a high proportion of nutritionally inert filler.Sources: NRC 2006 Nutrient Requirements · Nutritional composition data
6CoconutCoconut (flesh)▾
● Standard ingredientThe flesh of the coconut, providing fat and fibre; distinct from coconut oil.Sources: Nutritional composition data
7CollagenCollagen / hydrolysed collagen▾
● Beneficial (emerging)Hydrolysed collagen has been explored for joint and skin health in some studies. The hydrolysed form is associated with better absorption.Sources: Bello & Oesser 2006
8Sweet PotatoPotato / sweet potato▾
● Contextual noteDigestible carbohydrate sources. Not harmful in themselves. Often used in grain-free formulations.Sources: NRC 2006
Zinc sulfate
▾
● Standard ingredientA standard added zinc (mineral) supplement.
12Iron SulphateFerrous sulfate▾
● Standard ingredientA standard added iron (mineral) supplement.
13Vitamin E▾
● Standard ingredientA standard added vitamin with antioxidant function.
14Copper SulphateCopper sulfate▾
● Contextual noteAn inorganic copper source. Functional and commonly used. Chelated forms (copper proteinate) may offer better bioavailability.Sources: NRC 2006
15Manganese SulphateManganese sulfate▾
● Standard ingredientA standard added manganese (mineral) supplement.
16Vitamin B5Pantothenic acid▾
● Standard ingredientPantothenic acid (vitamin B5): a standard added B vitamin.
17Niacin▾
● Standard ingredientNiacin (vitamin B3): a standard added B vitamin.
18Vitamin A▾
● Standard ingredientA standard added vitamin involved in vision and immune function.
19SeleniumSodium selenite▾
● Standard ingredientA standard added selenium (mineral) supplement.
20Vitamin B2Riboflavin▾
● Standard ingredientRiboflavin (vitamin B2): a standard added B vitamin.
21Vitamin B12▾
● Standard ingredientVitamin B12: a standard added B vitamin.
22Vitamin B1Thiamine▾
● Standard ingredientThiamine (vitamin B1): a standard added B vitamin.
23Vitamin B6▾
● Standard ingredientVitamin B6 (pyridoxine): a standard added B vitamin.
24Calcium
25Vitamin D3▾
● Standard ingredientA standard added vitamin involved in calcium metabolism and bone health.
26Vitamin K3Menadione (Vitamin K3)▾
● Under research reviewA synthetic form of vitamin K that has been restricted in human food supplements in the EU due to organ toxicity concerns at high doses. Natural alternatives (K1, K2) are available. AAFCO panel found it acceptable in pet food at approved levels.Sources: EFSA 2014 vitamin K opinion · EU Directive 2002/46/EC · AAFCO expert panel review
27Folic Acid▾
● Standard ingredientFolic acid (vitamin B9): a standard added B vitamin.
28Biotin▾
● Standard ingredientBiotin (vitamin B7): a standard added B vitamin.
29Calcium Carbonate▾
● Standard ingredientA standard added calcium (mineral) supplement.
30Salt▾
● Contextual noteAn essential mineral present in all pet food. Flag only when appearing high on the ingredient list.Sources: NRC 2006
31EmulsifierEmulsifiers (E471 family)▾
● Standard ingredientEmulsifiers used to bind fats and water and stabilise texture (glyceryl monostearate and related mono- and diglycerides, E471). Generally regarded as safe at food levels.Sources: FDA GRAS listing · EFSA re-evaluation of E471
● Standard ingredientNatural preservation agents such as tocopherols or rosemary extract. Where the label names the agents in brackets, each is shown and classified below; 'including' wording means others may be present without being listed.Sources: AAFCO ingredient definitions
33Salmon OilEPA + DHA (marine-source omega-3)▾
● Beneficial (well-established)Marine-source omega-3 fatty acids associated with anti-inflammatory, skin/coat health, joint support, cognitive function, and cardiac and renal support in multiple peer-reviewed studies.Sources: Bauer 2011 JAVMA · NRC 2006 · Multiple RCTs in dogs for skin/joint conditionsPosition on the ingredient list suggests a small inclusion level.
34Green Shell Mussel Powder
35Food AcidFood acids▾
● Standard ingredientA generic term for acidulants used as preservatives or pH regulators. Common food acids include citric acid, phosphoric acid, and lactic acid.Sources: AAFCO ingredient definitions
36Natural FlavourNatural flavours▾
● Contextual noteA broad AAFCO-defined category that may contain multiple unspecified compounds. Relevant for allergy-prone pets since potential allergens may not be individually listed.Sources: AAFCO 2024
37Vegetable DigestVegetables (generic)▾
● Contextual noteA generic term for vegetable ingredients. Where the label names the vegetables in brackets, each is shown and classified below; 'including' wording means others may be present without being listed. Unnamed vegetables limit traceability and allergen assessment.Sources: AAFCO ingredient definitions
38Green
39Red Macroalgae
40Clay MineralsMinerals (generic)▾
● Standard ingredientA generic term for a mineral premix. Where the label lists the specific mineral compounds in brackets, each is shown and classified below; otherwise the individual minerals are not disclosed. European-style labels declare added trace minerals as numbered additives with doses (e.g. "E4 (copper): 10 mg").Sources: AAFCO ingredient definitions
● Standard ingredientNatural preservation agents such as tocopherols or rosemary extract. Where the label names the agents in brackets, each is shown and classified below; 'including' wording means others may be present without being listed.Sources: AAFCO ingredient definitions
