Pawdit presents manufacturer-declared facts and attributes every note to its published source. We do not rate, grade or rank products. This assessment is generated by an algorithmic methodology based on published sources. It is not a guarantee of product quality or safety. Always consult your veterinarian.
AS5812 + PFIAA
Data completeness
83%
2 sources, cross-checked · prices re-checked 19 days ago
Ingredients
20 listed by weight, heaviest first · tap any ingredient for its research notes
12 beneficial1 under research review3 contextual5 standard ingredientsWhat do these mean? ▾
Beneficial. Linked to benefits in published research. Tiers show evidence strength.
Restricted or banned. Restricted or banned by a regulator in at least one country.
Under research review. Being studied or re-evaluated by researchers or regulators.
Contextual. Not flagged, but there is a note worth reading.
Standard. Everyday components like vitamins and minerals.
Not yet classified. Not in our dictionary yet. Always still listed.
Counts include what's inside compound entries like vitamin premixes, so they can add up to more than the label's ingredient count.
1ChickenNamed single-species whole meat▾
● Beneficial (well-established)Whole meat from a named animal species. Both the species and the form are identified, which supports traceability and allergy checking. Published nutrition references associate named whole meats with high protein quality.Sources: AAFCO 2024 · NRC 2006 · Amino acid bioavailability studies
2BeefNamed single-species whole meat▾
● Beneficial (well-established)Whole meat from a named animal species. Both the species and the form are identified, which supports traceability and allergy checking. Published nutrition references associate named whole meats with high protein quality.Sources: AAFCO 2024 · NRC 2006 · Amino acid bioavailability studies
3
Show all 20 ingredients ▾
9Whole EggWhole eggs / dried egg product▾
● Beneficial (well-established)Egg protein has the highest biological value of any common protein source, providing a complete amino acid profile.Sources: NRC 2006 · Protein biological value studies
10SpinachSpinach / kale▾
● Beneficial (emerging)Nutrient-dense leafy greens rich in vitamins K, A, C, folate, and iron. Flag for pets with history of calcium oxalate bladder stones (high oxalate content).Sources: NRC 2006
11
ℹ️This is a raw or freeze-dried food product. Raw pet foods may carry bacteria such as Salmonella, Listeria, and E. coli, which can pose health risks to pets and to humans who handle the food. Hygienic handling practices (hand washing, surface disinfection, separate storage) are recommended.Source: FDA guidance on raw pet food; AVA position statement
Guaranteed analysis
as declared by the manufacturer
✓Labelled complete and balanced (no recognised standard cited)
Protein13.5%moisture not declared, no AAFCO comparison
Fat15%moisture not declared, no AAFCO comparison
1,720 kcal/kg≈ 720 kJ / 100g energy densityBrand states 172 kcal/100g
Moisture is not declared on the label, so no dry-matter comparison against AAFCO minimums is shown.
Many raw and freeze-dried products do not carry AAFCO nutritional adequacy statements. This is common for the format and does not necessarily indicate a nutritional concern; you may wish to discuss a raw diet with a veterinary nutritionist.
Values as declared by the manufacturer (as fed). AAFCO minimums are published on a dry-matter basis and converted using the declared moisture before comparison; the comparison is shown for context only. Consult your vet for diet decisions.
Brand transparency
Dr. Billinghurst · what the manufacturer discloses, not a rating
Recall historyon recordNo formal recalls.
AS5812 accreditationconfirmed
PFIAA membershipconfirmed
Quality certificationsconfirmedAS5812 · HACCP
Parent companydisclosedReal Pet Food Company
A factual disclosure checklist from public records and the brand's own statements. Items we haven't verified show as not confirmed: a data gap, not a judgment. Are you Dr. Billinghurst? Claim your brand to confirm or correct this record, free.
Customer reviews
4.8
20 reviews · aggregated from retailer listings across multiple sources
Where to buy
confirm prices and explore sizes on the retailer's site
Petbarn1 size: 1kgCheck current pricechecked 19d agoVisit
Pork
Named single-species whole meat
▾
● Beneficial (well-established)Whole meat from a named animal species. Both the species and the form are identified, which supports traceability and allergy checking. Published nutrition references associate named whole meats with high protein quality.Sources: AAFCO 2024 · NRC 2006 · Amino acid bioavailability studies
4Lamb (includes meat, finely ground bones and offal)3 components · 1 under research review▾
● Beneficial (well-established)Whole meat from a named animal species. Both the species and the form are identified, which supports traceability and allergy checking. Published nutrition references associate named whole meats with high protein quality.Sources: AAFCO 2024 · NRC 2006 · Amino acid bioavailability studies
The label lists this premix's contents, each piece classified on its own:
includes meat: Protein source without species identification. Terms like meat, meat meal, animal by-products, meat and bone meal, or meat and animal derivatives do not identify the animal species, which limits traceability and makes allergen avoidance difficult.Sources: AAFCO 2024 Official Publication · EU Regulation 767/2009
5Carrots▾
● Standard ingredientA root vegetable providing beta-carotene and fibre.Sources: Nutritional composition data
6ApplesApple▾
● Standard ingredientA whole fruit providing fibre and vitamins.Sources: Nutritional composition data
7Salmon framesNamed single-species whole meat▾
● Beneficial (well-established)Whole meat from a named animal species. Both the species and the form are identified, which supports traceability and allergy checking. Published nutrition references associate named whole meats with high protein quality.Sources: AAFCO 2024 · NRC 2006 · Amino acid bioavailability studies
8YoghurtYoghurt powder▾
● Standard ingredientA dairy-derived ingredient providing protein and calcium. May contain beneficial cultures.Sources: Nutritional composition data
Silverbeet
Spinach / kale
▾
● Beneficial (emerging)Nutrient-dense leafy greens rich in vitamins K, A, C, folate, and iron. Flag for pets with history of calcium oxalate bladder stones (high oxalate content).Sources: NRC 2006Position on the ingredient list suggests a moderate to small inclusion level.
12Oranges▾
● Beneficial (emerging)A citrus fruit providing vitamin C, flavonoids, and antioxidants. Note: dogs and cats synthesise their own vitamin C, so supplementation value is debated, but the antioxidant flavonoids may provide independent benefit.Sources: NRC 2006 · Nutritional composition dataPosition on the ingredient list suggests a moderate to small inclusion level.
13Cabbage▾
● Beneficial (emerging)A cruciferous vegetable containing sulforaphane and other antioxidant compounds. Some preliminary research has explored the antioxidant and anti-inflammatory properties of cruciferous vegetables in companion animals.Sources: Nutritional composition data · Cruciferous vegetable antioxidant researchPosition on the ingredient list suggests a moderate to small inclusion level.
14Alfalfa▾
● Contextual noteA legume plant used as a source of fibre, protein, and micronutrients including natural vitamin K1 (an alternative to synthetic menadione/vitamin K3). As a legume, it is within the broader scope of the FDA DCM investigation, though typically included at low levels.Sources: NRC 2006 · Nutritional composition data
15Dehydrated KelpKelp / seaweed meal▾
● Beneficial (supported)A natural source of iodine and trace minerals. Some studies have explored dental health benefits. Note: excessive iodine from kelp could affect thyroid function in cats with hyperthyroidism.Sources: NRC 2006Position on the ingredient list suggests a moderate to small inclusion level.
16FlaxseedFlaxseed / flaxseed oil▾
● Beneficial (supported)A plant-based source of omega-3 (ALA), fibre, and lignans. Note: dogs have limited ability to convert plant ALA to the more bioactive EPA/DHA found in marine sources.Sources: Bauer 2011Position on the ingredient list suggests a small inclusion level.
17Celery▾
● Standard ingredientA vegetable providing fibre and small amounts of vitamins and minerals.Sources: Nutritional composition data
18Garlic▾
● Contextual noteAt low doses, some veterinary nutritionists consider garlic acceptable and note potential antioxidant properties. At high doses, garlic is toxic to dogs and cats (can cause Heinz body anaemia). A classic dose-dependent ingredient.Sources: Lee et al. 2000 · ASPCA guidelines
● Standard ingredientNatural preservation agents such as tocopherols or rosemary extract. Where the label names the agents in brackets, each is shown and classified below; 'including' wording means others may be present without being listed.Sources: AAFCO ingredient definitions
● Contextual noteAn intentionally vague ingredient declaration indicating the formulation may change based on seasonal availability. The specific vegetables and fruits are not identified, limiting allergen assessment and consistency.Sources: AAFCO ingredient definitions
