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PFIAA
Data completeness
88%
2 sources, cross-checked · prices re-checked 18 days ago
Ingredients
22 listed by weight, heaviest first · tap any ingredient for its research notes
10 beneficial1 under research review4 contextual21 standard ingredientsWhat do these mean? ▾
Beneficial. Linked to benefits in published research. Tiers show evidence strength.
Restricted or banned. Restricted or banned by a regulator in at least one country.
Under research review. Being studied or re-evaluated by researchers or regulators.
Contextual. Not flagged, but there is a note worth reading.
Standard. Everyday components like vitamins and minerals.
Not yet classified. Not in our dictionary yet. Always still listed.
Counts include what's inside compound entries like vitamin premixes, so they can add up to more than the label's ingredient count.
1Water▾
● Standard ingredientWater used in processing; contributes to the declared moisture content.
2Turkey LiverNamed organ meats▾
● Beneficial (well-established)Organ meat from a named animal species, with both the species and the organ identified. Published nutrition references describe named organ meats (e.g. chicken liver, beef heart) as nutrient-dense, naturally rich in vitamins A and B12, iron, copper, and folate. Where the label names only the organ (e.g. "liver"), the animal species is not identified.Sources: NRC 2006 · Nutritional composition data
3Pork LiverNamed organ meats▾
Show all 22 ingredients ▾
9Calcium Carbonate▾
● Standard ingredientA standard added calcium (mineral) supplement.
10Chicken Liver FlavorNamed organ meats▾
● Beneficial (well-established)Organ meat from a named animal species, with both the species and the organ identified. Published nutrition references describe named organ meats (e.g. chicken liver, beef heart) as nutrient-dense, naturally rich in vitamins A and B12, iron, copper, and folate. Where the label names only the organ (e.g. "liver"), the animal species is not identified.Sources: NRC 2006 · Nutritional composition data
11Egg Flavor
This product lists 2 separate corn derivatives (corn, corn flour). When listed separately, each appears lower on the ingredient list than they would if combined as a single entry.
Guaranteed analysis
as declared by the manufacturer
✓Labelled complete and balanced (no recognised standard cited)
Protein43.9%moisture not declared, no AAFCO comparison
Fat31%moisture not declared, no AAFCO comparison
Fibre0.1%no AAFCO reference
1,970 kcal/kg≈ 824 kJ / 100g energy densityBrand states 197 kcal/100g
Moisture is not declared on the label, so no dry-matter comparison against AAFCO minimums is shown.
Values as declared by the manufacturer (as fed). AAFCO minimums are published on a dry-matter basis and converted using the declared moisture before comparison; the comparison is shown for context only. Consult your vet for diet decisions.
Brand transparency
Hill's · what the manufacturer discloses, not a rating
Recall historyon record2019: Included in excess Vitamin D canned dog food recall. Multiple products affected.
AS5812 accreditationnot confirmed
PFIAA membershipconfirmed
Quality certificationsconfirmedAAFCO · FDA cGMP
Parent companydisclosedColgate-Palmolive (Hill's Pet Nutrition)
A factual disclosure checklist from public records and the brand's own statements. Items we haven't verified show as not confirmed: a data gap, not a judgment. Are you Hill's? Claim your brand to confirm or correct this record, free.
Customer reviews
4.7
232 reviews · aggregated from retailer listings across multiple sources
Where to buy
confirm prices and explore sizes on the retailer's site
PetO1 size: 156g x24Check current pricechecked 18d agoVisit
Petbarn1 size: 156g x24Check current pricechecked 20d agoVisit
● Beneficial (well-established)Organ meat from a named animal species, with both the species and the organ identified. Published nutrition references describe named organ meats (e.g. chicken liver, beef heart) as nutrient-dense, naturally rich in vitamins A and B12, iron, copper, and folate. Where the label names only the organ (e.g. "liver"), the animal species is not identified.Sources: NRC 2006 · Nutritional composition data
4ChickenNamed single-species whole meat▾
● Beneficial (well-established)Whole meat from a named animal species. Both the species and the form are identified, which supports traceability and allergy checking. Published nutrition references associate named whole meats with high protein quality.Sources: AAFCO 2024 · NRC 2006 · Amino acid bioavailability studies
5Turkey HeartNamed single-species whole meat▾
● Beneficial (well-established)Whole meat from a named animal species. Both the species and the form are identified, which supports traceability and allergy checking. Published nutrition references associate named whole meats with high protein quality.Sources: AAFCO 2024 · NRC 2006 · Amino acid bioavailability studies
6Corn FlourCorn / corn gluten meal▾
● Contextual noteA digestible carbohydrate and protein source for most dogs. Commonly characterised as filler in consumer discussions, but veterinary nutrition research supports its nutritional value.Sources: AAFCO 2024 · NRC 2006
7Pork Protein IsolateNamed single-species whole meat▾
● Beneficial (well-established)Whole meat from a named animal species. Both the species and the form are identified, which supports traceability and allergy checking. Published nutrition references associate named whole meats with high protein quality.Sources: AAFCO 2024 · NRC 2006 · Amino acid bioavailability studies
8Fish OilEPA + DHA (marine-source omega-3)▾
● Beneficial (well-established)Marine-source omega-3 fatty acids associated with anti-inflammatory, skin/coat health, joint support, cognitive function, and cardiac and renal support in multiple peer-reviewed studies.Sources: Bauer 2011 JAVMA · NRC 2006 · Multiple RCTs in dogs for skin/joint conditions
Natural flavours
▾
● Contextual noteA broad AAFCO-defined category that may contain multiple unspecified compounds. Relevant for allergy-prone pets since potential allergens may not be individually listed.Sources: AAFCO 2024
12Sodium Tripolyphosphate▾
● Under research reviewAn industrial chemical also used in some pet foods as a preservative. Industrial safety data indicates it is harmful if inhaled and a skin irritant. Limited pet food-specific toxicology.Sources: EFSA 2019 phosphates opinion
13Potassium Chloride▾
● Standard ingredientA standard added potassium (mineral) supplement.
14Dicalcium Phosphate▾
● Standard ingredientA standard added calcium and phosphorus (mineral) supplement.
15Guar Gum▾
● Contextual noteThickener and stabiliser used in wet food. Generally regarded as safe at low levels. May cause digestive discomfort (gas, loose stool) at higher concentrations in some animals.Sources: EFSA 2017
16TaurineTaurine (supplemental)▾
● Beneficial (well-established)Taurine supplementation is increasingly common in dog food, particularly for breeds associated with DCM susceptibility.Sources: Pion et al. 1987 · NRC 2006 · Freeman et al. 2018Position on the ingredient list suggests a small inclusion level.
● Standard ingredientA generic term for a vitamin premix. Where the label lists the specific vitamins in brackets, each is shown and classified below; otherwise the individual vitamins are not disclosed.Sources: AAFCO ingredient definitions
The label lists this premix's contents, each piece classified on its own:
18Potassium Citrate▾
● Standard ingredientA potassium supplement and urinary alkaliser. Used in some therapeutic urinary diets to help prevent calcium oxalate stone formation.Sources: Veterinary pharmacology references
19Choline Chloride▾
● Standard ingredientCholine chloride: a standard added nutrient for normal cell and nerve function.
● Standard ingredientA generic term for a mineral premix. Where the label lists the specific mineral compounds in brackets, each is shown and classified below; otherwise the individual minerals are not disclosed. European-style labels declare added trace minerals as numbered additives with doses (e.g. "E4 (copper): 10 mg").Sources: AAFCO ingredient definitions
The label lists this premix's contents, each piece classified on its own:
21Magnesium Oxide▾
● Standard ingredientA standard added magnesium (mineral) supplement.
22Beta-Carotene▾
● Beneficial (emerging)A provitamin A carotenoid and antioxidant. Some studies have explored its role in immune function and skin health in dogs. Note: cats cannot convert beta-carotene to vitamin A.Sources: Chew et al. 2000 (Journal of Nutrition)Position on the ingredient list suggests a small inclusion level.
