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Data completeness
100%
2 sources, cross-checked · prices re-checked 17 days ago
Ingredients
46 listed by weight, heaviest first · tap any ingredient for its research notes
13 beneficial9 contextual24 standard ingredientsWhat do these mean? ▾
Beneficial. Linked to benefits in published research. Tiers show evidence strength.
Restricted or banned. Restricted or banned by a regulator in at least one country.
Under research review. Being studied or re-evaluated by researchers or regulators.
Contextual. Not flagged, but there is a note worth reading.
Standard. Everyday components like vitamins and minerals.
Not yet classified. Not in our dictionary yet. Always still listed.
Counts include what's inside compound entries like vitamin premixes, so they can add up to more than the label's ingredient count.
1VenisonNamed single-species whole meat▾
● Beneficial (well-established)Whole meat from a named animal species. Both the species and the form are identified, which supports traceability and allergy checking. Published nutrition references associate named whole meats with high protein quality.Sources: AAFCO 2024 · NRC 2006 · Amino acid bioavailability studies
2Oats▾
● Contextual noteA whole grain carbohydrate source rich in soluble fibre (beta-glucans). Generally well-tolerated and considered a high-quality grain for pets.Sources: Veterinary nutrition references
3PotatoesPotato / sweet potato
Show all 46 ingredients ▾
9Mango▾
● Beneficial (emerging)Mango flesh supplies beta-carotene (a provitamin A carotenoid) and the xanthonoid mangiferin; laboratory and some human studies associate mangiferin with antioxidant activity (free-radical scavenging and iron chelation) and anti-inflammatory effects, with most data drawn from mango leaf and peel extracts rather than the flesh and none specific to dogs or cats. Veterinary sources note the pit poses a choking and intestinal-blockage risk (and holds trace cyanogenic compounds) and that mango is high in natural sugar, so flesh only, in small amounts.Sources: Mangiferin: a natural miracle bioactive compound against lifestyle related disorders (Lipids in Health and Disease) · Mangifera indica L., By-Products, and Mangiferin on Cardio-Metabolic and Other Health Conditions: A Systematic Review (Life, 2023) · Mangiferin: Sources, Anti-Inflammatory Activities, and Molecular Mechanisms (J. Agric. Food Chem., 2025)
10ApplesApple▾
● Standard ingredientA whole fruit providing fibre and vitamins.Sources: Nutritional composition data
Guaranteed analysis
as fed · compared to AAFCO adult dog maintenance minimums
✓Formulated to meet AAFCO nutrient profiles (Adult, Senior, Puppy)"Does this meet AAFCO nutritional standards?" (brand statement)
Protein22%AAFCO min 18% DM
Fat12%AAFCO min 5.5% DM
Fibre7%no AAFCO reference
Moisture12%no AAFCO reference
3,500 kcal/kg≈ 1,464 kJ / 100g energy densityBrand states 3,500 kcal/kg
Values as declared by the manufacturer (as fed). AAFCO minimums are published on a dry-matter basis and converted using the declared moisture before comparison; the comparison is shown for context only. Consult your vet for diet decisions.
Brand transparency
Addiction · what the manufacturer discloses, not a rating
Recall historyon recordNo formal recalls.
AS5812 accreditationnot confirmed
PFIAA membershipnot confirmed
Quality certificationsconfirmedNZPFMA · HACCP
Parent companydisclosedAddiction Foods Ltd (NZ)
A factual disclosure checklist from public records and the brand's own statements. Items we haven't verified show as not confirmed: a data gap, not a judgment. Are you Addiction? Claim your brand to confirm or correct this record, free.
Where to buy
confirm prices and explore sizes on the retailer's site
Petbarn1 size: 910gCheck current pricechecked 19d agoVisit
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● Contextual noteDigestible carbohydrate sources. Not harmful in themselves. Often used in grain-free formulations.Sources: NRC 2006
4Carrots▾
● Standard ingredientA root vegetable providing beta-carotene and fibre.Sources: Nutritional composition data
5Coconut OilCoconut oil / MCT oil▾
● Beneficial (supported)Contains medium-chain triglycerides (MCTs). Some studies have explored MCTs for cognitive support in aging dogs.Sources: Pan et al. 2010
6PapayasPapaya▾
● Beneficial (emerging)Papaya contains the proteolytic enzyme papain (and chymopapain) plus one of the highest lycopene contents of any fruit and vitamin C; papain's protein-digesting action is well characterised in the laboratory and industry (it is used as a meat tenderiser and digestive-enzyme supplement) and is associated with aiding protein breakdown, though this has not been demonstrated in dogs or cats and ripe flesh holds less papain than unripe fruit. Seeds and skin are usually removed, as veterinary sources note seeds carry trace cyanogenic compounds and a blockage risk.Sources: Bioactive constituents from Carica papaya fruit: implications for drug discovery and pharmacological applications (Applied Biological Chemistry, 2024) · Fibrino(geno)lytic, Anticoagulant and Antithrombotic Effects of Papain, a Cysteine Protease from Carica papaya Latex
7CranberriesCranberry / cranberry extract▾
● Beneficial (supported)Contains proanthocyanidins, which some studies have associated with urinary tract health, particularly in cats.Sources: Howell 2007
8Blueberries▾
● Beneficial (emerging)A whole-food source of anthocyanins, associated with antioxidant properties in published research.Sources: Prior et al. 2008
11BasilBasil (sweet)▾
● Standard ingredientSweet basil (Ocimum basilicum) is an aromatic culinary herb used in small amounts for flavour; its leaves contain polyphenols such as rosmarinic acid and the aromatic compound eugenol. Poison-control sources advise keeping concentrated basil essential oil away from cats, though culinary leaf amounts are a separate matter.Sources: Nutritional composition data
12RosemaryRosemary / rosemary extract▾
● Contextual noteGenerally regarded as a positive natural preservative alternative to synthetic options. Some veterinary sources suggest rosemary may lower seizure thresholds in dogs with epilepsy.Sources: Goncalves et al. 2019
13Thyme▾
● Beneficial (emerging)Thyme's signature compound thymol is a strong antioxidant (in laboratory assays comparable to the synthetic antioxidant BHT) and antimicrobial, and it has been studied as a 'phytogenic' feed additive in poultry and livestock, where it is associated with better feed oxidative stability and with gut-health and antioxidant measures, though this evidence is in-vitro and production-animal rather than companion-animal. Poison-control sources note cats process phenols such as thymol slowly, so concentrated thyme essential oil is best kept away from them; culinary leaf amounts are a separate matter.Sources: Thymol as natural antioxidant additive for poultry feed: oxidative stability improvement (Poultry Science) · Thymol and carvacrol supplementation in poultry health and performance (Veterinary Medicine and Science, 2022) · Thymus vulgaris L. oil as an antimicrobial agent and growth promoter in broiler chickens (Frontiers in Immunology, 2025)Position on the ingredient list suggests a moderate to small inclusion level.
14Peppermint▾
● Standard ingredientA herb sometimes included for flavour or as a breath freshener.Sources: Nutritional composition data
15SpinachSpinach / kale▾
● Beneficial (emerging)Nutrient-dense leafy greens rich in vitamins K, A, C, folate, and iron. Flag for pets with history of calcium oxalate bladder stones (high oxalate content).Sources: NRC 2006Position on the ingredient list suggests a moderate to small inclusion level.
16FlaxseedFlaxseed / flaxseed oil▾
● Beneficial (supported)A plant-based source of omega-3 (ALA), fibre, and lignans. Note: dogs have limited ability to convert plant ALA to the more bioactive EPA/DHA found in marine sources.Sources: Bauer 2011Position on the ingredient list suggests a moderate to small inclusion level.
17Brewers Dried YeastBrewer's yeast▾
● Beneficial (emerging)A by-product of beer brewing that provides B vitamins, protein, and trace minerals. Some studies have explored its role as a source of mannan-oligosaccharides (MOS) for gut health support and as a natural palatability enhancer.Sources: Nutritional composition data · Swanson et al. 2002Position on the ingredient list suggests a moderate to small inclusion level.
18Natural FlavorNatural flavours▾
● Contextual noteA broad AAFCO-defined category that may contain multiple unspecified compounds. Relevant for allergy-prone pets since potential allergens may not be individually listed.Sources: AAFCO 2024
19TapiocaTapioca / tapioca starch▾
● Contextual noteA carbohydrate source that provides energy but limited micronutrients.Sources: NRC 2006
20Dicalcium Phosphate▾
● Standard ingredientA standard added calcium and phosphorus (mineral) supplement.
21Sea SaltSalt▾
● Contextual noteAn essential mineral present in all pet food. Flag only when appearing high on the ingredient list.Sources: NRC 2006
22Calcium Carbonate▾
● Standard ingredientA standard added calcium (mineral) supplement.
23Choline Chloride▾
● Standard ingredientCholine chloride: a standard added nutrient for normal cell and nerve function.
24Potassium Chloride▾
● Standard ingredientA standard added potassium (mineral) supplement.
25Vitamin A SupplementVitamin A▾
● Standard ingredientA standard added vitamin involved in vision and immune function.
26Vitamin D3 SupplementVitamin D3▾
● Standard ingredientA standard added vitamin involved in calcium metabolism and bone health.
27Vitamin E SupplementVitamin E▾
● Standard ingredientA standard added vitamin with antioxidant function.
28Thiamine Mononitrate (Vitamin B1)Thiamine▾
● Standard ingredientThiamine (vitamin B1): a standard added B vitamin.
29Riboflavin SupplementRiboflavin▾
● Standard ingredientRiboflavin (vitamin B2): a standard added B vitamin.
● Standard ingredientVitamin B6 (pyridoxine): a standard added B vitamin.
33Folic Acid (Vitamin B9)Folic acid▾
● Standard ingredientFolic acid (vitamin B9): a standard added B vitamin.
34Vitamin B12 SupplementVitamin B12▾
● Standard ingredientVitamin B12: a standard added B vitamin.
35Ferrous Sulfate▾
● Standard ingredientA standard added iron (mineral) supplement.
36Copper Sulfate▾
● Contextual noteAn inorganic copper source. Functional and commonly used. Chelated forms (copper proteinate) may offer better bioavailability.Sources: NRC 2006
37Manganese Sulfate▾
● Standard ingredientA standard added manganese (mineral) supplement.
38Zinc Sulfate▾
● Standard ingredientA standard added zinc (mineral) supplement.
39Calcium Iodate▾
● Standard ingredientA standard added iodine (mineral) supplement.
40Sodium Selenite▾
● Standard ingredientA standard added selenium (mineral) supplement.
41Cobalt Sulfate▾
● Standard ingredientA trace mineral supplement providing cobalt, which is a component of vitamin B12.Sources: NRC 2006
42TaurineTaurine (supplemental)▾
● Beneficial (well-established)Taurine supplementation is increasingly common in dog food, particularly for breeds associated with DCM susceptibility.Sources: Pion et al. 1987 · NRC 2006 · Freeman et al. 2018Position on the ingredient list suggests a small inclusion level.
43Mixed Tocopherols for added freshnessMixed tocopherols (natural preservative)▾
● Beneficial (emerging)This product uses mixed tocopherols (natural vitamin E) as a preservative, which is an alternative to synthetic preservation systems.Sources: NRC 2006Position on the ingredient list suggests a small inclusion level.
44Tea Extract▾
● Beneficial (emerging)An extract from tea leaves (typically green tea) providing polyphenols and catechins (particularly EGCG) with well-documented antioxidant properties. Some studies have explored benefits for oral health and antioxidant status in dogs.Sources: Green tea catechin antioxidant studies · Veterinary oral health researchPosition on the ingredient list suggests a small inclusion level.
45Rosemary ExtractRosemary / rosemary extract▾
● Contextual noteGenerally regarded as a positive natural preservative alternative to synthetic options. Some veterinary sources suggest rosemary may lower seizure thresholds in dogs with epilepsy.Sources: Goncalves et al. 2019
46Spearmint Extract▾
● Contextual noteA herb extract used for breath freshening and flavour. Spearmint (Mentha spicata) is listed as non-toxic to dogs and cats by ASPCA. However, concentrated mint essential oils are toxic to pets - the diluted extract used in pet food is safe at normal inclusion levels. Note: English pennyroyal (Mentha pulegium) is a different mint species that IS toxic to dogs and should not be confused with spearmint.Sources: ASPCA non-toxic plant list · Dog Food Advisor mint guide · Continental Kennel Club
