Products / Dog Food / Ivory Coat

Dog Food · Dry · Puppy · Meal

Ivory Coat

Large Breed Grain Free Lamb Puppy Dry Food

23 ingredients26% protein3,600 kcal/kg★ 4.4 · 8 reviews Where to buy ↓

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Ingredients

23 ingredients

14 beneficial · 9 contextual · 7 standard

30 classified, including what's inside premixes and blends

Nutritional adequacy

Complete & Balanced

Labelled complete and balanced (no recognised standard cited), brand statement

Brand transparency

5 of 5 disclosed

AS5812 + PFIAA

Data completeness

73%

Ingredients

23 ingredients (broken into components where relevant) · tap any for its research notes

What do these mean? ▾

Beneficial. Linked to benefits in published research. Tiers show evidence strength.

Restricted or banned. Restricted or banned by a regulator in at least one country.

Under research review. Being studied or re-evaluated by researchers or regulators.

Contextual. Not flagged, but there is a note worth reading.

Standard. Everyday components like vitamins and minerals.

Not yet classified. Not in our dictionary yet. Always still listed.

Counts include what's inside compound entries like vitamin premixes, so they can add up to more than the label's ingredient count.

Guaranteed analysis

as fed · compared to AAFCO dog growth & reproduction minimums

AAFCO, the Association of American Feed Control Officials, publishes minimum nutrient levels for complete dog and cat foods. Each bar below compares this product's declared analysis to the AAFCO dog growth & reproduction minimum, marked by the vertical tick.

✓Labelled complete and balanced (no recognised standard cited)

Protein26%AAFCO min 22.5% DM

Fat15%AAFCO min 8.5% DM

Fibre5%no AAFCO reference

Moisture10%no AAFCO reference

3,600 kcal/kg≈ 1,506 kJ / 100g energy density

Brand transparency

Ivory Coat · what the manufacturer discloses, not a rating

Part of Real Pet Food Company · 9 brands on Pawdit

Recall historyon recordNo formal recalls. 52 APOG consumer reports (highest on APOG). Reports of vomiting and diarrhoea increased after manufacturer/ownership change.

AS5812 accreditationAustralia's voluntary pet food manufacturing standardconfirmed

PFIAA membershipPet Food Industry Association of Australiaconfirmed

Quality certificationsconfirmedAS5812 · HACCP

Parent companydisclosed

Customer reviews

4.4

Where to buy

confirm prices and explore sizes on the retailer's site

Petbarn$172.99 · 13kg

checked 12d agoVisit

Pawdit presents manufacturer-declared facts and attributes every note to its published source. We do not rate, grade or rank products. This assessment is generated by an algorithmic methodology based on published sources. It is not a guarantee of product quality or safety. Always consult your veterinarian.

from $172.99

1 retailer

Where to buy

1 source · prices re-checked 12 days ago

1Dehydrated Australian LambNamed single-species whole meat▾

● Beneficial (well-established)Whole meat from a named animal species. Both the species and the form are identified, which supports traceability and allergy checking. Published nutrition references associate named whole meats with high protein quality.Sources: AAFCO 2024 · NRC 2006 · Amino acid bioavailability studies

2PeasPeas / lentils / chickpeas▾

● Contextual noteWhole legumes provide protein, fibre, and micronutrients. The FDA investigated (2018-2022) a potential association with dilated cardiomyopathy (DCM) in dogs when legumes are used as a primary ingredient, did not establish a causal link, and has paused public updates pending new science.Sources: FDA DCM Investigation 2018-2022 · Freeman et al. 2018 JAVMA

3LentilsPeas / lentils / chickpeas▾

4Chickpea Flour▾

● Contextual noteA ground legume product providing protein and carbohydrates. As a legume derivative, it is within the scope of the FDA investigation into legume-heavy grain-free diets and DCM in dogs. Research is ongoing.Sources: FDA DCM Investigation 2018-present · Nutritional composition data

5Australian LambNamed single-species whole meat▾

6Pea ProteinPea protein / pea starch / pea fibre▾

● Contextual noteFractionated legume derivatives that can be used to increase the protein reading on a guaranteed analysis without providing a complete amino acid profile. More relevant than whole peas to the FDA's DCM investigation (2018-2022, no causal link established).Sources: FDA DCM Investigation 2018-2022

7Beef Fat*Named single-species whole meat▾

8Sweet PotatoPotato / sweet potato▾

● Contextual noteDigestible carbohydrate sources. Not harmful in themselves. Often used in grain-free formulations.Sources: NRC 2006

Show all 23 ingredients ▾

9Beet Pulp▾

● Beneficial (supported)A well-studied moderately fermentable fibre source associated with stool quality benefits in dogs.Sources: NRC 2006 · Fahey et al. 1990

10Natural DigestAnimal digest▾

● Contextual noteHydrolysed animal tissue used as a flavour coating. Source animal is usually unspecified. Named digest (e.g., chicken digest) provides more traceability than generic animal digest.Sources: AAFCO 2024

11Salmon OilEPA + DHA (marine-source omega-3)▾

● Beneficial (well-established)Marine-source omega-3 fatty acids associated with anti-inflammatory, skin/coat health, joint support, cognitive function, and cardiac and renal support in multiple peer-reviewed studies.Sources: Bauer 2011 JAVMA · NRC 2006 · Multiple RCTs in dogs for skin/joint conditionsPosition on the ingredient list suggests a moderate to small inclusion level.

12LinseedFlaxseed / flaxseed oil▾

● Beneficial (supported)A plant-based source of omega-3 (ALA), fibre, and lignans. Note: dogs have limited ability to convert plant ALA to the more bioactive EPA/DHA found in marine sources.Sources: Bauer 2011Position on the ingredient list suggests a moderate to small inclusion level.

13Canola Oil▾

● Contextual noteA refined vegetable oil used as a fat source in pet food. Modern canola contains very low erucic acid (<2%) and provides omega-6 and some omega-3 (ALA) fatty acids. The refining process (bleaching, deodorising) removes some naturally occurring compounds. It is permitted for food use by the US FDA (GRAS).Sources: FDA GRAS status · Nutritional composition data

14Sodium SaltSalt▾

● Contextual noteAn essential mineral present in all pet food. Flag only when appearing high on the ingredient list.Sources: NRC 2006

15Potassium SaltSalt▾

● Contextual noteAn essential mineral present in all pet food. Flag only when appearing high on the ingredient list.Sources: NRC 2006

16Choline Chloride▾

● Standard ingredientCholine chloride: a standard added nutrient for normal cell and nerve function.

17Chicory Root InulinFOS (fructo-oligosaccharides)▾

● Beneficial (supported)A prebiotic fibre associated with gut microbiome support in published studies. Promotes beneficial bacteria growth.Sources: Swanson et al. 2002Position on the ingredient list suggests a small inclusion level.

18Vitamins and MineralsMinerals (generic)▾

● Standard ingredientA generic term for a mineral premix. Where the label lists the specific mineral compounds in brackets, each is shown and classified below; otherwise the individual minerals are not disclosed. European-style labels declare added trace minerals as numbered additives with doses (e.g. "E4 (copper): 10 mg").Sources: AAFCO ingredient definitions

19Superfood Blend (Tomato, Apple, Carrot, Pumpkin, Kale, Blueberries, Spinach, Cranberries)8 components▾

● Standard ingredientA marketing name for a blend of fruits, vegetables, and botanicals. Where the label lists the blend's contents in brackets, each is shown and classified below. The term itself is not a defined ingredient category.Sources: AAFCO ingredient definitions

The label breaks this entry into components, each classified on its own:

20NZ Green Lipped MusselGreen-lipped mussel (Perna canaliculus)▾

● Beneficial (supported)Contains a unique omega-3 fatty acid (ETA) and has been associated with anti-inflammatory and joint support benefits in some studies in dogs.Sources: Servet et al. 2006 · Bierer & Bui 2002Position on the ingredient list suggests a small inclusion level.

21Natural AntioxidantsNatural antioxidants (generic)▾

● Standard ingredientNatural preservation agents such as tocopherols or rosemary extract. Where the label names the agents in brackets, each is shown and classified below; 'including' wording means others may be present without being listed.Sources: AAFCO ingredient definitions

22Yucca Schidigera Extract▾

● Beneficial (supported)Associated with faecal odour reduction in published studies. Some research has explored anti-inflammatory properties.Sources: Lowe & Kershaw 1997Position on the ingredient list suggests a small inclusion level.

23Vitamin E▾

● Standard ingredientA standard added vitamin with antioxidant function.

This product lists 2 separate pea derivatives (peas, pea protein). When listed separately, each appears lower on the ingredient list than they would if combined as a single entry.

Brand states 360 kcal/100g

Also declared on the label

Omega-3 (total)0.1%guaranteed minEPA + DHA0.046%guaranteed min

Values as declared by the manufacturer (as fed). AAFCO minimums are published on a dry-matter basis and converted using the declared moisture before comparison; the comparison is shown for context only. Consult your vet for diet decisions.

Real Pet Food Company

A factual disclosure checklist from public records and the brand's own statements. Items we haven't verified show as not confirmed: a data gap, not a judgment. Are you Ivory Coat? Claim your brand to confirm or correct this record.

8 reviews · aggregated from retailer listings across multiple sources